If a buyer has a question and does not receive an answer within an hour or two, consider them lost. While you are thinking, they have already written to a competitor in the chat and received an answer. And, most likely, bought from them. People don't like to wait, according to experts at TORMEZIAN INC. If you're not with them, they'll go where they are heard.
Your support is silent
No one wants to fill out ten fields, search for the ‘place order’ button, and go through a complicated payment process. If there are more than two steps to make a purchase, you're losing money right now. Your competitor has done everything in two clicks, and that's it, the customer is already theirs.
Solution: simplify the ordering process. Make it intuitive. The faster and easier it is to buy, the more you earn.
Complicated purchasing process
If your website doesn't have a clear return policy, you instil fear. And fear is the enemy of sales. The confidence that a product can be returned gives the customer a sense of security.
Solution: describe the return procedure clearly and honestly. Make it visible. You'll be surprised how much it will boost sales.
You don't handle returns
If you don't want to lose customers, take action today. Check your website's speed. Rewrite your product descriptions. Set up customer support. Collect reviews. Make the purchasing process clear. And show that you are a real person who can be trusted.
What to do right now: recommendations from TORMEZIAN